February 24th, 2010
Just sent out another batch of emails as part of my “who answers their email” research program. This one is Home Air Conditioning (HVAC) installers. Will be interesting to see how many reply.
BTW the final tally of accountants was 33/64 which was 2% less than expected. So it begs the question, why spend all that money o…n a yellow pages ad with an email or web address IF you aren’t gonna answer sales enquiries from it?

February 26th, 2010 at 5:52 am
52% same as accountants. Why pay for advertising if you aren’t going to respond to it?